Reality Check: How VR and AR Can Supercharge Your Business

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ISBN: 9781398618749
Author : Jeremy Dalton
Published: 2025
Publisher: Kogan Page
Number of pages: 264
Language: English
Format: Paperback

Description

Uncover the reality behind immersive technologies such as VR and AR and discover how they are actively transforming the business world.

Immersive technologies have the power to radically transform your business. Discover how you can step into the future and gain competitive advantage with Reality Check.

Virtual and augmented reality has existed for years, yet most of us rarely use them beyond gaming and tech demos. This book separates hype from reality to uncover how these groundbreaking techxnologies are transforming our world, offering huge business opportunities across all sectors.

Reality Check features fascinating real-life examples and interviews with industry leaders which dispel common misconceptions, explore the future of technology and uncover how VR and XR can be integrated into your business, improving efficiency, impact and productivity.

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