The Pop-up Pitch
ISBN: 9781541774513
Autorius : Dan Roam
Leidimo metai: 2021
Leidėjas: PublicAffairs
Puslapių skaičius: 208
Leidinio kalba: Anglų
Formatas: Kieti viršeliai
Formatas: 238×152
Autorius : Dan Roam
Leidimo metai: 2021
Leidėjas: PublicAffairs
Puslapių skaičius: 208
Leidinio kalba: Anglų
Formatas: Kieti viršeliai
Formatas: 238×152
Aprašymas
The Pop-Up Pitch is a radical new approach to help you create the perfect presentation, combining three key elements of persuasive storytelling-simple pictures, clear words, and powerful emotions-that together motivate audiences to pay attention, learn something new, and make effective decisions.The Pop-Up Pitch weaves together the latest insights on visual cognition, behavioral economics, and classic story structures in an easy-to-learn and inspiring storytelling algorithm. In this new era of remote, work and online presenting, it delivers powerful and persuasive outcomes for time-limited professionals dealing with complex ideas, attention-deficit audiences, and the evolving challenges of modern meetings.
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