- Titulinis
- Dalykinė ir mokslinė literatūra
- Ekonomika, finansai, vadyba
- Vadyba, verslas
- Streaming Wars: How Getting Ev erything We Wanted Changed
Streaming Wars: How Getting Ev erything We Wanted Changed
ISBN: 9781398622548
Autorius : Charlotte Henry
Leidimo metai: 2025
Leidėjas: Kogan Page
Puslapių skaičius: 264
Leidinio kalba: Anglų
Formatas: Minkšti viršeliai
Autorius : Charlotte Henry
Leidimo metai: 2025
Leidėjas: Kogan Page
Puslapių skaičius: 264
Leidinio kalba: Anglų
Formatas: Minkšti viršeliai
Aprašymas
From Blockbuster's fall to Netflix's rise, the high-stakes battles shaping the future of media are far from over. Streaming Wars reveals the power plays, deals and cultural shifts that transformed entertainment forever.Streaming broadcasters have given consumers all the content they could ever want. But at what cost?
In Streaming Wars, journalist Charlotte Henry explores the seismic shifts behind the rise of platforms like Netflix, Disney+, Apple TV+, Spotify, Amazon Prime, Paramount and more. From Hollywood's 2023 strikes to the race for sports rights, the growth of ad-supported tiers and the decline of traditional TV, she reveals how streaming has disrupted not only media economics, but also the power structures that define what gets made and who gets seen.
As AI, rebundling and fierce competition drive a new phase in the streaming era, Streaming Wars offers a sharp, accessible look at what's next for companies, creators and audiences alike. Whether you're a casual viewer or a media professional, Streaming Wars is your essential guide to the business battles transforming entertainment.
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