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Adam Stones

Influence: Powerful Communications, Positive Change

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ISBN: 9789063696115
Autorius : Adam Stones
Leidimo metai: 2021
Leidėjas: Laurence King
Puslapių skaičius: 208
Leidinio kalba: Anglų
Formatas: Minkšti viršeliai
Aprašymas
Influence is the communications playbook changemakers, entrepreneurs and aspiring leaders everywhere have been waiting for. The book uniquely guides you through the Five Traits of Influence, step by step. You will activate your purpose, identify your audiences, build your brand, construct a communications plan and master core skills. These skills cover behaviour change, body language, persuasive conversations, killer content, storytelling, writing craft, PR and TED\-standard public speaking.

Inside, you will find expert insights, practical tools and handy quick\-reference summaries. Accompanying all this is your personal Influence Canvas, where you can plot your progress. Additional resources can also be freely downloaded from the book\x27s website. Whether you are flying solo or want to build up a business or movement, Influence will become your go\-to coach for leading positive change through powerful communications

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