-20 %
Sara Caldas

Design It Emotional

Balsavo 0
ISBN: 9788417656027
Autorius : Sara Caldas
Leidimo metai: 2019
Puslapių skaičius: 184
Leidinio kalba: Anglų
Formatas: Minkšti viršeliai
Aprašymas
In this book, the author presents the perspectives of several authors and designers on how to achieve an emotional graphic design. Even though they are not absolute truths and there is no guarantee that if a designer follows those principles people will be emotional attached to the work, they will certainly bring them closer to that. Emotional design is a design that reflects on the crucial role emotions have in the human ability to understand the world, promising to enhance the quality of life of its audience. A successful emotion-driven design improves the relationship between the audience and the ‘product’, creating deep emotional bounds between the two. There are already many theories talking about emotional design in product design, industrial design, and even web design. But what about graphic design? This book aims to bring the graphic designer closer to delivering an emotion-driven design.

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